The mission of Play Missoula is to measurably enhance the economy, image and quality of life in the Missoula community by attracting and creating significant sporting events and promoting events in our area.


The philosophy of Play Missoula sets it apart from others by working through Destination Missoula and operating as an economic and community development organization using sports as a vehicle to forward other community agendas.  The organization takes the unique approach of becoming a partner in each event with the goal of producing events that are more successful in Missoula than in other cities in which they are held.

Destination Missoula offers a wide array of services and assistance to not only attract events to Missoula, but to ensure their success.

  • Sponsorship
  • Marketing
  • Logo Branding/Graphic Design
  • Public Relations
  • Facility and Site Selection
  • Volunteers
  • Hospitality
  • Fundraising
  • Vendor Referrals
  • Connections To The Missoula Community